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Please note this is not the latest edition of the book, but it's much cheaper. You can find the lastest edition here.

Managing Cross-Cultural Communication : Principles and Practice | 2nd edition

by Barry Maude

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Publisher Springer Nature
Language English
Book type Paperback
Utgiven 2016-04-21
Edition 2
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Pages 280
ISBN 9781137507464
Kategori(er) Media & Communication
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Used within following courses

Description

Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author's own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.
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