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Please note this is not the latest edition of the book, but it's much cheaper. You can find the lastest edition here.

No Filter

by Sarah Frier

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Fakta

Publisher The Book Services TBS
Language English
Book type Paperback
Utgiven 2021-02-11
More editions
Pages 320
ISBN 9781847942548
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Description

WINNER OF THE FT & MCKINSEY BUSINESS BOOK OF THE YEAR AWARD'Deeply researched and highly entertaining.' The Times'Lively and revealing.' Economist'Clear-eyed and objective.' New York Times The inside story of the how Instagram took over the world. Drawing on interviews with all the key figures at Instagram, No Filter vividly recreates the rise of the most successful photo app in history: from its origins in a Silicon Valley coffee shop, to its unprecedented billion-dollar acquisition by Facebook, to its founders' dramatic clashes with their new boss, Mark Zuckerberg. Along the way, it explores how Instagram has changed society - encouraging businesses to prioritise their aesthetic above all else, forging a new economy of digital entrepreneurs, and rewiring how a generation thinks about celebrity and success. The result is the definitive story of how a simple platform revolutionised tech, business, and popular culture. Instagram has remade us all in its image.

This book reveals how. One of the best books of the year according to:The TimesFortuneFinancial TimesInc.

EconomistNewsweek'Brilliant . . . Vivid reporting and electric story-telling.' Ashlee Vance, author of Elon Musk 'Deeply sourced . . . A compelling tale of app jealousy.' Financial Times'Frier captures the power Instagram came to wield in society even among those who didn't use it.' Washington Post

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