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Strategic Corporate Social Responsibility - International Student Edition : Sustainable Value Creation | 5th edition

by David Chandler

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Publisher SAGE Publications Ltd
Language English
Book type Paperback
Utgiven 2019-09-24
Edition 5
Pages 437
ISBN 9781544372228
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Description


Strategic Corporate Social Responsibility: Sustainable Value Creation, Fifth Edition, redefines corporate social responsibility (CSR) as being central to the value-creating purpose of the firm and provides a framework that firms can use to navigate the complex and dynamic business landscape. Based on a theory of empowered stakeholders, this bestselling text argues that the responsibility of a corporation is to create value, broadly defined. The primary challenge for managers today is to balance the competing interests of the firm’s stakeholders, understanding that what they expect today may not be what they will expect tomorrow. This tension is what makes CSR so demanding, but it is also what makes CSR integral to the firm’s strategy and day-to-day operations.  
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