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Tourism : A Modern Synthesis (with CourseMate and eBook Access Card) | 4th edition

by Joanne Connell and Stephen J. Page

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Publisher Cengage Learning
Language English
Book type Other
Utgiven 2014-04-10
Edition 4
ISBN 9781408088432
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Description

Tourism can be a challenging subject for students because it is both dynamic and susceptible to economic turbulence and shifts in trends. Tourism: A Modern Synthesis is an essential textbook for tourism students looking for a clear and comprehensive introduction to their studies which helps overcome these challenges. The authors apply a strong business approach to the subject reflecting developments in the teaching and content of modern courses and the text covers both key principles and contemporary themes and issues at a global scale. It is the ideal guide to tourism for students across all levels, serving as a point of reference throughout their course.
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