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Scenario planning - revised and updated - the link between future and strat | 2nd edition

by Hans Bandhold

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Publisher Springer International Publish
Language Swedish
Book type Paperback
Utgiven 2009
Edition 2
More editions 2009/2
Pages 204
ISBN 9781349367825
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Description

Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.

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