Search

Essential guide to marketing planning | 4th edition

by Marian Burk Wood

Not in stock

Fakta

Publisher Pearson Education
Language English
Book type Paperback
Utgiven 2017-02-20
Edition 4
More editions 2010/2, 2007/1, 2013/3
Pages 328
ISBN 9781292117522
Kategori(er) Business, Economics & Management
 ↳ Marketing
Add to cart

Description

Use this 4th edition to gain insights from the experiences of marketers worldwide and apply your knowledge to develop a marketing plan of your own. Chapters guide you through researching your market, analysing your competitive situation, objectives setting and deciding on marketing strategies to develop a creative, effective marketing plan for any product.

Read more
,

So far, we have reused

 2 

 4 

 9 

 6 

 1 

 6 

 9 

books.

Trustpilot

Sweden's friendliest and environmental friendliest bookshop with the lowest priced textbooks.

This is our ambition, and we do what it takes to get there. We are here to help students to save and earn money on their textbooks while we at the same time save the environment. We were started in 2005 by two students and have since strived to constantly make it easier to buy and sell used textbooks for as many as possible.

Subscribe to our newsletter

Subscribe to receive our best student tips, offers and promotions.

Read more about how we handle personal data in our privacy policy.

Looking for stationaries?

Go to Stationaries 👉
Searching...
Stäng