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Economics of Strategy | 6th edition

by David Besanko, David Dranove, Mark Shanley, Scott Schaefer and M Shanley

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Publisher John Wiley And Sons Ltd
Language English
Book type Paperback
Utgiven 2012-09-01
Edition 6
More editions 2006/4, 2009/1, 2013/1, 2017/7
Pages 534
ISBN 9781118273630
Kategori(er) Business, Economics & Management
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Description

Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's "Economics of Strategy" uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.
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