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Business Model You: A One-Page Method for Reinventing Your Career | 1st edition

by Alexander Osterwalder, Yves Pigneur and Timothy Clark

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Fakta

Publisher John Wiley And Sons Ltd
Language English
Book type Paperback
Utgiven 2012-03-31
Edition 1
Pages 257
ISBN 9781118156315
Kategori(er)
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Description

A one-page tool to reinvent yourself and your careerThe global bestseller "Business Model Generation" introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. "Business Model You" uses the same powerful one-page tool to teach readers how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created "Business Model Generation," this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique.This book shows readers how to: Understand business model thinking and diagram their current personal business modelUnderstand the value of their skills in the marketplace and define their purposeArticulate a vision for changeCreate a new personal business model harmonized with that vision, and most important, test and implement the new modelWhen you implement the one-page tool from "Business Model You," you create a game-changing business model for your life and career.
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