Business Research Methods (with Qualtrics Printed Access Card) | 9th edition

by Barry Babin and Jon Carr

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Publisher	Cengage Learning
Language	English
Book type	Other
Utgiven	2012-03-12
Edition	9
ISBN	9781111826925
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Description

This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.

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