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Please note this is not the latest edition of the book, but it's much cheaper. You can find the lastest edition here.
Please note this is not the latest edition of the book, but it's much cheaper. You can find the lastest edition here.

Doing Business in Europe | 2nd edition

by Gabriele Suder

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Publisher SAGE Publications Ltd
Language English
Book type Paperback
Utgiven 2011-12-19
Edition 2
More editions 2018/3
Pages 472
ISBN 9780857020857
Kategori(er) Society & Politics
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Description

Electronic Inspection Copy available for instructors hereThis new edition of Doing Business in Europe covers all of the key topics covered on European Business courses at both undergraduate and postgraduate level, making it a must-have for students and practitioners alike. Written in a clear and accessible way, this new textbook has been fully revised and updated to take into account recent developments in Europe, changing European Union policies and the resulting business implications. This new edition draws a stronger link between the European business environment and the real business implications facing companies operating in Europe. This easy-to-follow text addresses the challenges and opportunities facing those doing business in Europe, while setting these in a global context. New to this edition:- Expanded coverage of lobbying, SMEs and globalization- New real-life case studies using a wide range of examples from across Europe- Extensive pedagogical features including a glossary, revised discussion questions and more mini case studiesAn accompanying comprehensive companion website www.sagepub.co.uk/suder2e provides you with full-text journal articles, an Instructor's Manual, PowerPoint slides and a country-by-country study. The website also provides additional case studies, video material, and a multiple choice testbank for lecturers. (SAGE Publications)

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