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Competitive Strategy Analysis For Agricultural Marketing Cooperatives | 1st edition

by Ronald W Cotterill

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Publisher Taylor & Francis Ltd
Language English
Book type Paperback
Utgiven 2020-12-17
Edition 1
Pages 232
ISBN 9780367158989
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Description

This book explores the evolution of agricultural marketing cooperatives within the framework of competitive strategy analysis. It also explores issues of horizontal and vertical integration and product differentiation by discussing new strategic directions that cooperatives might pursue.
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