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Initiating, Managing and Sustaining Strategic Change

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Publisher Macmillan Distribution
Language English
Book type Hardcover
Utgiven 1997-07-01
Pages 312
ISBN 9780333693216
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Description

This book focuses on how managers, faced with environmental discontinuities, should think about initiating, managing and sustaining a strategic change initiative. The ability of an organization to change fast has become a source of competitive advantage. The book provides a model with concrete steps showing how to initiate, manage and sustain strategic change, an extensive literature review and an in depth case study.
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