Managing Enterprise Content | 2nd edition

by Ann Rockley and Charles Cooper

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Publisher	Pearson Education
Language	English
Book type	Paperback
Utgiven	2012-02-01
Edition	2
Pages	384
ISBN	9780321815361
Kategori(er)	Computer science & IT

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Description

Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content. Your customers expect the content you provide them to be adaptive --responding to the device, their location, their situation, and their personalized needs.Authors Ann Rockley and Charles Cooper provide insights and guidelines that will help you develop a unified content strategya repeatable, systematic plan that can help you reach your customers, anytime, anywhere, on any device.This up-to-date new edition of Managing Enterprise Content helps you:Determine business requirementsBuild your visionDesign content that adapts to any deviceDevelop content models, metadata, and workflowPut content governance in placeAdapt to new and changed rolesIdentify tools requirementsWith this book youll learn to design adaptable content that frees you from the tyranny of an ever increasing array of devices. (Computer Bookshops Limited)

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