by Paul Baines
Publisher | Oxford University Press |
Language | English |
Book type | Paperback |
Utgiven | 2014-02-27 |
Edition | 3 |
More editions | 2008/0, 2019/5, 2022/6 |
Pages | 768 |
ISBN | 9780199659531 |
Kategori(er) |
Business, Economics & Management |
Marketing is brought to life through bespoke video interviews with real-life practitioners from organizations including Virgin Media, BBH, and Oxfam. This is the must have textbook for students looking to excel in their studies and careers. (Oxford)
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