by DAVID K.H. BEGG and DAMIAN WARD
| Publisher | McGraw-Hill Higher Education |
| Language | English |
| Book type | Paperback |
| Utgiven | 2006-11-01 |
| Edition | 2 |
| More editions | 2009/3, 2009/0, 2016/5 |
| Pages | 432 |
| ISBN | 9780077114510 |
| Kategori(er) |
Business, Economics & Management ↳ Economics (general) |
Giving an introduction to economics, this text demonstrates the relevance of applying economic principles to solve business problems, using a approach that starts with the business problem before employing economics as the solution. It also explains key economic theories within the context of modern business.
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